Bello – Directory & Listing


Bello – WordPress Theme for Directory & Listing

Bello is a WordPress theme exclusively built for directory & listing business. It is fully responsive, retina ready and easy to customize.

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Bello WordPress theme responds elegantly to various screen sizes and has been tested to work across devices, from the largest of desktops to modern smartphones.

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Bello offers comprehensive options panel, unique page transitions and distinctive typography. It also includes easy to use and fast Bold page builder.

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With one-click demo content importer tool you will have a fully featured directory or listing website. You can then start personalizing your WordPress website through the theme options control panel, and replacing the demo content with your own.

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Bello WordPress theme comes with free updates and free post-sales support by our highly acclaimed support team.

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Feature List

  • Responsive and retina ready design
  • Full static page support with short codes
  • Short codes tailored for directory, listing and advertising websites
  • Directory oriented custom icon sets
  • User registration ang login support
  • Various header layouts including sticky header
  • Full width and boxed pages and headers
  • Lightning fast Bold page builder
  • Portfolio short code for static pages and blog posts
  • Full width and boxed blog & portfolio layout
  • Left and right sidebar option
  • Theme options powered by WordPress customizer
  • Translation ready
  • Child theme ready
  • WooCommerce support

Demo images license:

Images on theme demo sites are not licensed for third party use on production sites. If you intend to use the images from the demo on your site you need to license them separately.

Version 1.4.9 - 3 May 20
    - MB Frontend Submission plugin update
Version 1.4.8 - 10 March 20
    - Fixed WhatsApp sharing on Listing items
Version 1.4.7 - 7 March 20
    - Improved WooCommerce compatibility
Version 1.4.6 - 31 December 19
    - Minor bug fixes
Version 1.4.5 - 31 October 19
    - Fixed user logging out issue on front end
Version 1.4.4 - 10 October 19
    - Fixed taxonomy custom field
Version 1.4.3 - 9 October 19
    - MB Frontend Submission plugin update
Version 1.4.2 - 24 August 19
    - Improved security
Version 1.4.1 - 22 August 19
    - MB Frontend Submission plugin update
Version 1.4.0 - 19 July 19
    - Minor bug fixes
Version 1.3.9 - 16 July 19
    - Minor bug fixes
Version 1.3.8 - 10 July 19
    - Minor bug fixes
Version 1.3.7 - 5 July 19
    - Minor bug fixes
Version 1.3.6 - 2 July 19
    - Minor bug fixes and improvements
Version 1.3.5 - 2 June 19
    - Fixed Override Global Settings
Version 1.3.4 - 30 May 19
    - Minor bug fixes
Version 1.3.3 - 11 April 19
    - Translation file update
    - Fixed image upload size
    - Fixed show/hide review button
    - Improved region search
Version 1.3.2 - 5 April 19
    - Minor bug fixes
Version 1.3.1 - 5 April 19
    - Minor bug fixes
Version 1.3.0 - 4 April 19
    - Updates to translation files
    - Changes to working hours logic
    - Bug fix in template with no map
    - Customizable icons in listing sidebar
    - Time format based on WP settings
    - Users registered using SN login are customers now
Version 1.2.9 - 19 March 19
    - Fixed user login
Version 1.2.8 - 14 March 19
    - Added OpenStreetMap
    - Added registration confirmation email
    - Other improvements and bug fixes
Version 1.2.7 - 20 February 19
    - Fixed working hours
Version 1.2.6 - 6 February 19
    - Search logic update
Version 1.2.5 - 16 January 19
    - Fixed ratings
    - Fixed working hours
    - Bello plugin .pot file update
Version 1.2.4 - 6 November 18
    - Fixed image upload
Version 1.2.3 - 5 November 18
    - Fixed some listing endpoint bugs
Version 1.2.2 - 5 November 18
    - Customizer field descriptions
    - Categories and widgets with descriptions and links to documentation
    - Support for currency before and after price
    - Fixed persistent bug with map listing / without map and page scrolling
    - Added support for changing map language
    - Other minor bugfixes
Version 1.2.1 - 31 October 18
    - Fixed WooCommerce image width
Version 1.2.0 - 30 October 18
    - Fixed featured listing search
Version 1.1.9 - 17 October 18
    - Improved listing subtitle
Version 1.1.8 - 11 October 18
    - Added subtitle in listing search
Version 1.1.7 - 13 September 18
    - Fixed custom group title
Version 1.1.6 - 25 August 18
    - Fixed submission of comments
Version 1.1.5 - 23 August 18
    - Improved compatibility with The Events Calendar plugin
Version 1.1.4 - 21 August 18
    - Demo content update
Version 1.1.3 - 13 August 18
    - Bello plugin .pot file update
Version 1.1.2 - 12 August 18
    - Demo content update
    - Minor bug fixes
Version 1.1.1 - 3 August 18
    - Added default package option on back end
    - Added free price option
    - Added decimal prices
    - Improved listing pagination
Version 1.1.0 - 31 July 18
    - Added Package column to the back end listing archive
    - Added option to change listing package on back end
    - Added option to select map icon for listing categories
    - Added option to select search layout
    - Added sorting by price
    - Added region as an option in Featured Listings content element
    - Added option to upload images in listing comments.
    - Other minor bug fixes and improvements
Version 1.0.9 - 17 July 18
    - Improved Yoast plugin compatibility
Version 1.0.8 - 17 July 18
    - Improved Yoast plugin compatibility
Version 1.0.7 - 26 June 18
    - Fixed Custom Fields in Firefox
Version 1.0.6 - 21 June 18
    - Fixed Google Maps responsive bug
Version 1.0.5 - 19 June 18
    - Fixed PHP notices on Listing edit pages
Version 1.0.4 - 19 June 18
    - Fixed apply coupon button
Version 1.0.3 - 14 June 18
    - Fixed some CSS issues 
Version 1.0.2 - 13 June 18
    - Minor bug fixes
Version 1.0.1 - 8 June 18
    - Listing management bug fixes
    - Minor CSS fixes
Version 1.0.0
    - Initial release

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Privacy Policy is committed to safeguarding your privacy. Contact us if you have any questions or problems regarding the use of your Personal Data and we will gladly assist you.

By using this site or/and our services, you consent to the Processing of your Personal Data as described in this Privacy Policy.

Table of Contents

  1. Definitions used in this Policy
  2. Data protection principles we follow
  3. What rights do you have regarding your Personal Data
  4. What Personal Data we gather about you
  5. How we use your Personal Data
  6. Who else has access to your Personal Data
  7. How we secure your data
  8. Information about cookies
  9. Contact information


Personal Data – any information relating to an identified or identifiable natural person.
Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.
Data subject – a natural person whose Personal Data is being Processed.
Child – a natural person under 16 years of age.
We/us (either capitalized or not)

Data Protection Principles

We promise to follow the following data protection principles:

  • Processing is lawful, fair, transparent. Our Processing activities have lawful grounds. We always consider your rights before Processing Personal Data. We will provide you information regarding Processing upon request.
  • Processing is limited to its purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
  • Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
  • Processing is limited to a time period. We will not store your personal data for longer than needed.
  • We will do our best to ensure the accuracy of the data.
  • We will do our best to ensure the integrity and confidentiality of data.

Data Subject’s rights

The Data Subject has the following rights:

  1. Right to information – meaning you have to right to know whether your Personal Data is being processed; what data is gathered, from where it is obtained and why and by whom it is processed.
  2. Right to access – meaning you have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data gathered.
  3. Right to rectification – meaning you have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
  4. Right to erasure – meaning in certain circumstances you can request for your Personal Data to be erased from our records.
  5. Right to restrict processing – meaning where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
  6. Right to object to processing – meaning in certain cases you have the right to object to Processing of your Personal Data, for example in the case of direct marketing.
  7. Right to object to automated Processing – meaning you have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
  8. Right to data portability – you have the right to obtain your Personal Data in a machine-readable format or if it is feasible, as a direct transfer from one Processor to another.
  9. Right to lodge a complaint – in the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled please contact us.
  10. Right for the help of supervisory authority – meaning you have the right for the help of a supervisory authority and the right for other legal remedies such as claiming damages.
  11. Right to withdraw consent – you have the right withdraw any given consent for Processing of your Personal Data.

Data we gather

Information you have provided us with
This might be your e-mail address, name, billing address, home address, etc – mainly information that is necessary for delivering you a product/service or to enhance your customer experience with us. We save the information you provide us with in order for you to comment or perform other activities on the website. This information includes, for example, your name and e-mail address.

Information automatically collected about you
This includes information that is automatically stored by cookies and other session tools. For example, your shopping cart information, your IP address, your shopping history (if there is any) etc. This information is used to improve the customer experience. When you use our services or look at the contents of our website, your activities may be logged.

Information from our partners
We gather information from our trusted partners with confirmation that they have legal grounds to share that information with us. This is either information you have provided them directly with or that they have gathered about you on other legal grounds. See the list of our partners here.

Publicly available information
We might gather information about you that is publicly available.

How we use your Personal Data

We use your Personal Data in order to:

  • provide our service to you. This includes for example registering your account; providing you with other products and services that you have requested; providing you with promotional items at your request and communicating with you in relation to those products and services; communicating and interacting with you, and notifying you of changes to any services.
  • enhance your customer experience;
  • fulfill an obligation under law or contract;

We use your Personal Data on legitimate grounds and/or with your Consent.

On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:

  • to identify you;
  • to provide you a service or to send/offer you a product;
  • to communicate either for sales or invoicing;

On the ground of legitimate interest, we Process your Personal Data for the following purposes:

  • to send you personalized offers* (from us and/or our carefully selected partners);
  • to administer and analyze our client base (purchasing behavior and history) in order to improve the quality, variety, and availability of products/ services offered/provided;
  • to conduct questionnaires concerning client satisfaction;

As long as you have not informed us otherwise, we consider offering you products/services that are similar or the same to your purchasing history/browsing behavior to be our legitimate interest.

With your consent we Process your Personal Data for the following purposes:

  • to send you newsletters and campaign offers (from us and/or our carefully selected partners);
  • for other purposes we have asked your consent for;

We Process your Personal Data in order to fulfill obligation rising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymize Personal Data gathered and to use any such data. We will use data outside the scope of this Policy only when it is anonymized. We save your billing information and other information gathered about you for as long as needed for accounting purposes or other obligations deriving from law, but not longer than 1 year.

We might process your Personal Data for additional purposes that are not mentioned here but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:

  • the link between purposes, context, and nature of Personal Data is suitable for further Processing;
  • the further Processing would not harm your interests and
  • there would be appropriate safeguard for Processing.

We will inform you of any further Processing and purposes.

Who else can access your Personal Data

We do not share your Personal Data with strangers. Personal Data about you is in some cases provided to our trusted partners in order to either make providing the service to you possible or to enhance your customer experience. We share your data with:

Our processing partners:


Our business partners:


Connected third parties:


We only work with Processing partners who are able to ensure an adequate level of protection to your Personal Data. We disclose your Personal Data to third parties or public officials when we are legally obliged to do so. We might disclose your Personal Data to third parties if you have consented to it or if there are other legal grounds for it.

How we secure your data

We do our best to keep your Personal Data safe. We use safe protocols for communication and transferring data (such as HTTPS). We use anonymizing and pseudonymizing where suitable. We monitor our systems for possible vulnerabilities and attacks.

Even though we try our best we can not guarantee the security of information. However, we promise to notify the suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.

If you have an account with us, note that you have to keep your username and password secret.


We do not intend to collect or knowingly collect information from children. We do not target children with our services.

Cookies and other technologies we use

We use cookies and/or similar technologies to analyze customer behavior, administer the website, track users’ movements, and to collect information about users. This is done in order to personalize and enhance your experience with us.

A cookie is a tiny text file stored on your computer. Cookies store information that is used to help make sites work. Only we can access the cookies created by our website. You can control your cookies at the browser level. Choosing to disable cookies may hinder your use of certain functions.

We use cookies for the following purposes:

  • Necessary cookies – These cookies are required for you to be able to use some important features on our website, such as logging in. These cookies don’t collect any personal information.
  • Functionality cookies – These cookies provide functionality that makes using our service more convenient and makes providing more personalized features possible. For example, they might remember your name and e-mail in comment forms so you don’t have to re-enter this information next time when commenting.
  • Analytics cookies – These cookies are used to track the use and performance of our website and services
  • Advertising cookies – These cookies are used to deliver advertisements that are relevant to you and to your interests. In addition, they are used to limit the number of times you see an advertisement. They are usually placed on the website by advertising networks with the website operator’s permission. These cookies remember that you have visited a website and this information is shared with other organizations such as advertisers. Often targeting or advertising cookies will be linked to site functionality provided by the other organization.

You can remove cookies stored in your computer via your browser settings. Alternatively, you can control some 3rd party cookies by using a privacy enhancement platform such as or For more information about cookies, visit

We use Google Analytics to measure traffic on our website. Google has its own Privacy Policy which you can review here. If you’d like to opt-out of tracking by Google Analytics, visit the Google Analytics opt-out page.

Read more about cookies on our Cookie Policy

Contact Information

mail: [email protected]

Changes to this Privacy Policy

We reserve the right to make a change to this Privacy Policy.

You can configure your Internet browser, by changing its options, to stop accepting cookies completely or to prompt you before accepting a cookie from the website you visit. If you do not accept cookies, however, you may not be able to use all portions of the website or all functionality of the Services.

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Last Update: May 25, 2018